– MADE TO MINGLE
Au Lait
Challenge: Reframe milk as a cool, every-day drink that adults won’t feel judged or ridiculed for enjoying.
Solution: Position milk as a social mixer, turning it into a fun social choice of beverage with cocktail flavors.
OOH
SOCIAL
BRAND ACTIVATION
Au Lait x We’re Not Really Strangers
Made to Mingle toolkit, designed to make social connection effortless . This limited-edition kit provides everything needed for a night of genuine connection, blending Au Lait's playful, social vibe with WNRS's signature power to turn strangers into friends.
emilytpc@bu.edu // linkedin // resume